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Marieyat: Athlingerie for All

AS THE WORLD CELEBRATED VALENTINE'S DAY, WE BROUGHT YOU BETTER'S FIRST FORAY INTO INTIMATES: AMERICA, MEET MARIEYAT.

A bold new underwear label that we can only describe as athlingerie has been creating quite a stir across the internet. Featured recently by Dazed Magazine --and additionally seen alongside Better "friendors" Eckhaus Latta in a Fader editorial --the brand is a burgeoning powerhouse of understated elegance.

We know that that simple, pared-down pieces have the most impact; as firm proponents of corporeal honesty (eg: no dramatic photoshop) and loving one's body, we agree with Marieyat's founder when she says, “Ultimately, we believe empowerment comes from the mind and being honest to yourself.

 

WE ARE PROUD TO BE THE AMONG THE FIRST STATESIDE STOCKISTS OF MARIEYAT, ALONGSIDE OPENING CEREMONY'S NEW YORK LOCATION.  IF YOU'RE IN THE BAY AREA LOOKING FOR A UNISEXY FIX, COME ON BY.  FOR EVERYONE ELSE, SHOP ONLINE (WHILE THEY LAST)!

All Black Friday

When we decided to open a brick and mortar storefront, we wanted to showcase the work created by us and our friends, while also having a space to create our own work.  We dreamed of an open and inviting place where interested makers could come play --where craftspeople could ply their trades while making new friends alongside new works.

We simply needed a space of our own that we would readily share.

But then something wonderful --and unexpected --happened.  We didn’t account for the multitude of accomplished friends who would be so receptive to sharing their wares with us.  All in all, it’s a good problem to have: the tyranny of too many choices allows us to exercise the verb form of select.  With art, fashion and objects from an array of talented young creators, we are launching our online shop.

We encourage you to click through and acquaint yourself with (a number of) the options we have available.  You’ll have to act quickly, though; almost everything we stock is one of a kind or exceptionally limited in stock.